Tag: Eve

Total Results: 230

Lil Wayne promo on Myxer leads to 20 percent increase in DVD sales

Published: March 18, 2010

Music producer Quincy Jones III launched a campaign on Myxer that used ad-supported mobile entertainment to drive sales of Lil Wayne DVDs.

Best Buy gets it: Mobile is the new portable store

Published: March 8, 2010

Having organized two events last week focused on mobile marketing and commerce, it was clear that attending marketers and retailers got the message: the time to pull the trigger is now.

Macy�s, Domino�s, Unilever�s Dove case studies at Mobile Marketing Day

Published: March 5, 2010

NEW YORK � A panel at Mobile Marketing Day, hosted by Mobile Marketer and the DMA, featured mobile marketing case studies from Macy�s, Domino�s and Unilever�s Dove Hair Care.

EBay, Amazon dominate 70 percent of mobile commerce market: Panelist - Mobile Commerce Daily

Published: March 5, 2010

Mobile Commerce Daily today - EBay, Amazon dominate 70 percent of mobile commerce market: Panelist; Steve Madden mobile commerce efforts in lockstep with PC Web experience

Steve Madden reveals roadmap for mobile commerce rollout - Mobile Commerce Daily

Published: March 3, 2010

Mobile Commerce Daily today - Steve Madden reveals roadmap for mobile commerce rollout; H&M promotes new collection via in-app sponsorship

Bergdorf Goodman enters mobile commerce - Mobile Commerce Daily

Published: February 25, 2010

Today in Mobile Commerce Daily: Bergdorf Goodman enters mobile commerce; All retailers must have a mobile commerce site: Monetate

ScanLife links consumers to product info via UPC bar code scanning - Mobile Commerce Daily

Published: February 24, 2010

Today in Mobile Commerce Daily: ScanLife links consumers to product info via UPC bar code scanning; PeoplesBank enters mobile banking to satisfy on-the-go customers

Apple blocks location-based in-app advertising

Published: February 18, 2010

Apple has taken a stand against location-based advertising within applications for the iPhone and iPod touch, a decision that has ramifications for the mobile advertising industry as a whole.

Martha Stewart targets grocery shoppers with first app

Published: February 17, 2010

Martha Stewart Living Omnimedia Inc. has launched its first iPhone application, Martha�s Everyday Food, to extend its brand and reach on-the-go consumers with shopping in mind.

Urban Airship gets $1.1M for mobile content delivery

Published: February 17, 2010

Urban Airship, a new mobile content delivery channel provider, announced that it has closed its Series A funding round of $1.1 million.