Tag: Experian Marketing Services
Total Results: 3
- Mobile most effective medium for initiating dialogue with consumers: Experian
- Published: March 31, 2011
- Businesses working to integrate mobile into their marketing mix have the ability to prompt immediate response and establish a two-way dialogue with consumers, according to a study by Experian.
- Mobile advertising to grow exponentially: Experian report
- Published: June 15, 2009
- By Experian Marketing Services
While SMS is the dominant form of mobile advertising today, the adoption of smartphones and mobile broadband (3G) networks will play a significant role in how marketers approach the channel.
- Database specialist Experian enters mobile with SmartReply alliance
- Published: October 29, 2008
- Database marketing services specialist Experian Marketing Services struck a mobile marketing partnership with SmartReply, a mobile and voice marketing services company.
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