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Tag: Facebook

Total Results: 561

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Mickey Mouse on mobile: Disney’s flagship celebrates his birthday on social media
Published: October 25, 2016
America’s favorite media conglomerate, The Walt Disney Company, is honoring the property that started it all with a birthday celebration around the world, which is being chronicled on Facebook and a new Instagram page.
EBay becomes latest platform to join the normally brand-focused chatbot movement
Published: October 19, 2016
EBay is jumping on the latest trend of using Facebook’s Messenger application for shopping support with the release of ShopBot, its new chatbot.

Colgate scavenger hunt initiates digital meet-and-greet for country music fans
Published: October 17, 2016
Colgate is teaming with the Country Music Association Awards to give fans intimate social access to a country music star, Jana Kramer – with some of the latest social media innovations such as Facebook Live in play.
IHOP introduces photo contest, but its 360-degree video lacks luster
Published: October 12, 2016
IHOP Restaurants is offering customers who win its new socially-driven photo contest a year’s worth of breakfast in support of its new Eat Up Every Moment campaign.
Mobile Minutes: Facebook's Slack competitor; Salesforce considers Twitter acquisition; Samsung v. Apple
Published: October 11, 2016
Today in mobile marketing – Facebook rolls out workplace service to compete with Slack; Salesforce still mulls bid for Twitter as shareholders resist: sources, Samsung halts Galaxy Note 7 production as battery problems linger; Samsung, Apple headed for Supreme Court showdown.
Mobile Minutes: Instagram Stories; Google and Facebook VR; Snap IPO; Samsung's exploding phone problem
Published: October 7, 2016
Today in mobile marketing – Instagram Stories, cloned from Snapchat, has 100M daily viewers; Why Google and Facebook Want to Make a New Kind of VR Headset; Report: An IPO in Snap's immediate future?; Samsung's exploding-smartphone nightmare is getting even worse.
Gilt unbuttons multichannel fall campaign featuring sponsored content, mobile videos
Published: September 26, 2016
Gilt is kicking off the fall season with a foray into broad digital spaces, forging a multichannel campaign featuring mobile-optimized video, a diverse array of campaign images, sponsored content and a pop-up exhibit in New York.
Four Seasons gives firsthand look at in-air hospitality through live broadcast
Published: September 21, 2016
Four Seasons Hotels & Resorts is employing Facebook Live's streaming capabilities to enable consumers to virtually board its private jet.
Mobile Minutes: Facebook lobbies for speed; Amazon pilots on Twitch; SoftBank’s PokeStops; Messenger instant video
Published: September 2, 2016
Today in mobile marketing – Facebook pushes advertisers to speed up their mobile sites; Amazon taps $1B focus group by streaming shows on Twitch; Pokemon Go deal lifts SoftBank, Nintendo; Facebook Messenger launches instant video.
Starbucks continues pumpkin spice latte personification with separate Messenger bot
Published: August 31, 2016
Starbucks is cementing the pumpkin spice latte’s status as a beloved beverage and social media caricature by rolling out a separate PSL Facebook Messenger chatbot, which enables users to interact with the drink by taking a quiz and discussing fall-themed topics.
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