Tag: Facebook

Total Results: 178

NBA’s NY Knicks launch Android app sponsored by T-Mobile

Published: April 2, 2010

The NBA’s New York Knickerbockers have launched a new mobile application for Android handsets in partnership with carrier T-Mobile USA.

CPG brands engaged in mobile apps race: eMarketer

Published: March 31, 2010

According to eMarketer, there will be a projected 242 million mobile users in the U.S. by year-end, helping to spur the mobile applications race between consumer packaged goods brands.

Miller Lite uses mobile to court basketball fans during March Madness

Published: March 10, 2010

MillerCoors has added to its iPhone portfolio with a new application called Tip ‘n Spin launched to coincide with March Madness and the NCAA basketball tournament.

Mobile Web access of Facebook, Twitter posts triple-digit growth: comScore

Published: March 9, 2010

A whopping 30.8 percent of smartphone users accessed social networking sites via mobile browser in January, highlighting an opportunity for marketers.

NHL’s New York Rangers run $1M mobile sweepstakes

Published: February 17, 2010

The National Hockey League’s New York Rangers and the MSG Network are teaming up to give fans the chance to text in to win up to $1 million.

L’Oreal sponsors Conde Nast’s Vanity Fair Hollywood app

Published: February 10, 2010

Cosmetics giant L’Oreal Paris is sponsoring Conde Nast’s recently launched Vanity Fair Hollywood application for Apple’s iPhone and iPod touch.

Lego uses app as launch vehicle for 'Click Moments' campaign

Published: January 14, 2010

Toy giant Lego Systems Inc. is targeting adults with its first application for iPhone and iPod touch, a centerpiece of its multichannel “Click Moments” campaign.

Why social networks won’t cannibalize SMS

Published: January 4, 2010

By William Dudley

There has been recent speculation in the press and among industry and financial analysts that today’s popular social networks could cannibalize SMS traffic and revenues.

Mobile users prefer Google over Bing: Strategy Analytics

Published: December 28, 2009

Mobile phone users are considerably more interested in having access to Google compared to Bing, according to Strategy Analytics.

Coca-Cola's vitaminwater app sees 250K downloads in two weeks

Published: December 16, 2009

Coca-Cola Co.’s vitaminwater-branded Sound Lab application featuring hip-hop superstar 50 Cent was downloaded more than 250,000 times in the first two weeks in the App Store.