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Tag: Facebook


Total Results: 568

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IHOP introduces photo contest, but its 360-degree video lacks luster
Published: October 12, 2016
IHOP Restaurants is offering customers who win its new socially-driven photo contest a year’s worth of breakfast in support of its new Eat Up Every Moment campaign.
Mobile Minutes: Facebook's Slack competitor; Salesforce considers Twitter acquisition; Samsung v. Apple
Published: October 11, 2016
Today in mobile marketing – Facebook rolls out workplace service to compete with Slack; Salesforce still mulls bid for Twitter as shareholders resist: sources, Samsung halts Galaxy Note 7 production as battery problems linger; Samsung, Apple headed for Supreme Court showdown.
Mobile Minutes: Instagram Stories; Google and Facebook VR; Snap IPO; Samsung's exploding phone problem
Published: October 7, 2016
Today in mobile marketing – Instagram Stories, cloned from Snapchat, has 100M daily viewers; Why Google and Facebook Want to Make a New Kind of VR Headset; Report: An IPO in Snap's immediate future?; Samsung's exploding-smartphone nightmare is getting even worse.
Gilt unbuttons multichannel fall campaign featuring sponsored content, mobile videos
Published: September 26, 2016
Gilt is kicking off the fall season with a foray into broad digital spaces, forging a multichannel campaign featuring mobile-optimized video, a diverse array of campaign images, sponsored content and a pop-up exhibit in New York.
Four Seasons gives firsthand look at in-air hospitality through live broadcast
Published: September 21, 2016
Four Seasons Hotels & Resorts is employing Facebook Live's streaming capabilities to enable consumers to virtually board its private jet.
Mobile Minutes: Facebook lobbies for speed; Amazon pilots on Twitch; SoftBank’s PokeStops; Messenger instant video
Published: September 2, 2016
Today in mobile marketing – Facebook pushes advertisers to speed up their mobile sites; Amazon taps $1B focus group by streaming shows on Twitch; Pokemon Go deal lifts SoftBank, Nintendo; Facebook Messenger launches instant video.
Starbucks continues pumpkin spice latte personification with separate Messenger bot
Published: August 31, 2016
Starbucks is cementing the pumpkin spice latte’s status as a beloved beverage and social media caricature by rolling out a separate PSL Facebook Messenger chatbot, which enables users to interact with the drink by taking a quiz and discussing fall-themed topics.
Maytag, The Onion wash social media clean, blending comedy, functionality
Published: August 29, 2016
Home appliance brand Maytag has enlisted the help of satirical news outlet The Onion for a series of social media posts in support of its campaign to clean up political trash talk from news feeds, blending humor, usefulness and creativity to stand out.
Organically shared Facebook content is the new marketing
Published: August 26, 2016
By Punit Shah

How can brands leverage text and email marketing to encourage their loyal followers and fan base to help spread the word and elevate favorable, organic content to their friends and followers on Facebook?

Annie's cooks up connections with Facebook fans, supporting brand expansion
Published: August 24, 2016
Organic packaged food brand Annie’s is supporting its growth surge with a video campaign on Facebook that leverages a cuteness-factor, hoping to grab users' attention with animals while scrolling through their news feeds.
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