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Tag: Facebook


Total Results: 378

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Mobile Minutes: Apple's smartwatch play; Improving IT relationships; SAP, Ericsson team up; Facebook tests posts
Published: September 12, 2014
Today in mobile marketing - Apple’s smart smartwatch play: Let developers find the killer app; What marketers can do today to improve their relationship with IT; SAP, Ericsson team up for mobile management and apps; Facebook is testing self-destructing posts.
Apple, Facebook and carrier mobile missteps highlighted in Adobe report
Published: September 9, 2014
Adobe reveals several interesting insights in its new Mobile Benchmark Report, including that sharing content on Facebook is down, browsing on smaller phones is shrinking, Pinterest is the most mobile social network and Wi-Fi surpasses mobile networks for browsing.
Facebook autoplay ads cause surge in mobile data use
Published: September 9, 2014
Facebook’s autoplay video ads are causing consumers’ mobile data use to rise exponentially, fueling complaints from users.
Social analytics improve, paving way for bigger marketing budgets
Published: August 29, 2014
While significant gains have been made this year in social analytics, helping to drive bigger spends, there is still much room for improvement before social advertising can reach its full potential.
Mobile Minutes: Snapchat sale; Facebook ads; Apple smart homes; Alibaba profits
Published: August 28, 2014
Today in mobile marketing - Snapchat founders are likely billionaires with investment; Facebook’s localized ad approach to mobile; How Apple thinks about smart homes; Alibaba profit and mobile revenue soar again as IPO nears
Mobile Minutes: Amazon and Twitch, Facebook and click bait, Twitter Ads expands, wearables for Fido
Published: August 27, 2014
Amazon pounces on Twitch after Google balks; Facebook to display less click-bait; Twitter expands ad program to 12 new countries; Wearable fitness for Fido?
Xenergy drives engagement with gamification, UFC tie-in
Published: August 26, 2014
The maker of Xenergy energy drinks is seeing a high level of engagement from a cross-platform campaign that includes an interactive video and a memory game optimized for mobile.
Instagram adds measurement tools for advertisers
Published: August 22, 2014
Picture-sharing network Instagram on Thursday launched a suite of tools for advertisers to help them better track metrics such as impressions and engagement.
Bebe offers diamonds in exchange for user submissions sporting its denim styles
Published: August 20, 2014
Fashion label bebe is seeking to entice fans with $20,000 worth of diamond jewelry in a contest requesting user-submitted photos of consumers wearing its denim styles.
Hilton blends corporate strategy with brand expertise for social media
Published: August 12, 2014
PHILADELPHIA - Hilton Worldwide employs a single social media strategist whose job it is to convey the latest intelligence from different platforms to each of its 11 hotel brands, but each brand maintains its own voice and often relies on individual hotels to supply content.
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