Tag: Ford

Total Results: 91

How would Klout Mobile shake up mocial marketing?

Published: January 27, 2012

Mobile marketing and social media are continually being linked to each other with more consumers accessing social media sites on their mobile devices. So, how would a mobile component to social tracking tool Klout mix up mobile social marketing?

Ford pushes end-of-year sales via MSN Auto app sponsorship

Published: December 30, 2011

Ford has signed on as the first advertiser to MSN’s Auto application with a campaign that promotes the car manufacturer’s end-of-year deals.

The perils of a confused mobile strategy for Hewlett-Packard

Published: November 10, 2011

The last couple of months have not been easy for WebOS developers, with the future of the mobile operating system in question as Hewlett-Packard considers what role to play in the mobile space.

Stamford Symphony refreshes marketing with QR codes to reach young audiences

Published: November 4, 2011

The Stamford Symphony is adding QR codes to its marketing collateral to engage its current patrons while also introducing classical music to new audiences.

Smartphones are replacing MP3 players, digital cameras and GPS devices: Oracle

Published: November 1, 2011

Smartphones are replacing MP3 players, digital cameras and GPS devices more quickly than expected, according to a new consumer survey from Oracle.

Ford integrates mobile apps to 10 new vehicles, promotes safe driving

Published: June 23, 2011

Ford Motor Co. has expanded its mobile capabilities to 10 new vehicle models via sync features that let consumers use the application while driving.

Ford boasts brand awareness via mobile marketing effort

Published: June 8, 2011

Ford Motor Co. is using mobile bar codes to engage Internet Week attendees to participate in its “Ford Focus Hunt” campaign for a chance to win a prize pack.

Tribeca Film Institute New Media Fund offers grants to mobile filmmakers

Published: March 30, 2011

The Tribeca Film Institute has partnered with the Ford Foundation’s JustFilms initiative for the launch of the Tribeca Film Institute New Media Fund to inspire creativity via mobile channels.

Sports Illustrated makes Swimsuit Edition interactive with Microsoft Tags

Published: February 18, 2011

Time Inc.’s Sports Illustrated 2011 Swimsuit Edition is incorporating Microsoft Tags into the pages of the magazine to connect readers to interactive content beyond the issues’ pages.

Ford Sync Destinations mobile app predicts best departure times

Published: January 3, 2011

Owners of 2010 and 2011 Ford Sync-equipped vehicles that are traffic-, directions- and information-capable can download a free smartphone application designed to make it easy for them to get to where they need to go.