Tag: Forrest

Total Results: 104

39pc of business owners access social networks on mobile: Forrester

Published: April 4, 2012

Mobile and social go hand-in-hand for business-to-business marketers, according to a new study from Forrester Research.

IPad sells 3M units, reflecting continued strength at high-end of market

Published: March 21, 2012

The latest iPad from Apple sold 3 million units over the weekend as new features such as a high-quality Retina display and 4G capability resonate with consumers.

Is it game over for mobile check-ins?

Published: March 13, 2012

With Gowalla and Loopt going the way of the Dodo and foursquare planning a revamp with more of a focus on providing relevant content, mobile check-in applications might be on their way out.

Kindle Fire disrupts tablet market, grabs market share from iPad: Forrester

Published: March 7, 2012

The new iPad 3 that Apple is expected to launch today could face stiffer competition than any previous tablet in the form of Amazon’s Kindle Fire, whose success since its launch is causing the tablet market to grow at faster pace than previously expected, according to a new report from Forrester Research.

Facebook spearheads mobile Web standards project

Published: February 29, 2012

Facebook is spearheading a group of mobile industry stakeholders focused on developing mobile Web standards, reflecting the growing importance of mobile to the social network.

Apple’s popularity threatens enterprise strategies for RIM, Microsoft

Published: February 21, 2012

Apple’s mobile devices are making inroads into enterprise and government organizations, challenging Research In Motion, which used to have this market cornered but is increasingly finding itself vulnerable, as well as Microsoft.

Why Amazon and Facebook will be disruptive forces in 2012: Forrester

Published: February 10, 2012

Amazon and Facebook could disrupt the mobile landscape in 2012 becuase of their potential to challenge the existing app stores, according to a new report from Forrester Research.

21pc of mobile phone owners use apps monthly: study

Published: February 9, 2012

Twenty-one percent of mobile phone users interact with an application and 15 percent of consumers download an app on a monthly basis, according to a new report from Forrester Research.

How do the top digital agencies’ mobile marketing services measure up?

Published: January 31, 2012

Forrester Research conducted an evaluation of the top digital agencies with mobile marketing services in the United States and found that SapientNitro, AKQA, Ogilvy, TribalDDB and Razorfish are ahead of the game.

Acer ramps up tablet strategy as usage trends sharpen

Published: January 6, 2012

Industry experts are predicting that 2012 will be the year that tablets take over and manufacturers are listening. Yesterday Acer released its Iconia Tab A200 with a pretty little price tag of just $329.99.