Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: Forrester Re


Total Results: 92

   Displaying: 1 - 10

39pc of business owners access social networks on mobile: Forrester
Published: April 4, 2012
Mobile and social go hand-in-hand for business-to-business marketers, according to a new study from Forrester Research.
IPad sells 3M units, reflecting continued strength at high-end of market
Published: March 21, 2012
The latest iPad from Apple sold 3 million units over the weekend as new features such as a high-quality Retina display and 4G capability resonate with consumers.
Is it game over for mobile check-ins?
Published: March 13, 2012
With Gowalla and Loopt going the way of the Dodo and foursquare planning a revamp with more of a focus on providing relevant content, mobile check-in applications might be on their way out.

Facebook spearheads mobile Web standards project
Published: February 29, 2012
Facebook is spearheading a group of mobile industry stakeholders focused on developing mobile Web standards, reflecting the growing importance of mobile to the social network.

Apple’s popularity threatens enterprise strategies for RIM, Microsoft
Published: February 21, 2012
Apple’s mobile devices are making inroads into enterprise and government organizations, challenging Research In Motion, which used to have this market cornered but is increasingly finding itself vulnerable, as well as Microsoft.

Why Amazon and Facebook will be disruptive forces in 2012: Forrester
Published: February 10, 2012
Amazon and Facebook could disrupt the mobile landscape in 2012 becuase of their potential to challenge the existing app stores, according to a new report from Forrester Research.


21pc of mobile phone owners use apps monthly: study
Published: February 9, 2012
Twenty-one percent of mobile phone users interact with an application and 15 percent of consumers download an app on a monthly basis, according to a new report from Forrester Research.
Acer ramps up tablet strategy as usage trends sharpen
Published: January 6, 2012
Industry experts are predicting that 2012 will be the year that tablets take over and manufacturers are listening. Yesterday Acer released its Iconia Tab A200 with a pretty little price tag of just $329.99.
Is Barnes & Noble repeating Netflix’s mistake?
Published: January 6, 2012
Barnes & Noble wants to spin off its Nook ereader and tablet business as a separate company but the move could be a replay of Netflix’s failed attempt last year to separate its traditional media and digital businesses, something consumers were not ready to accept.
Can a Google tablet compete against iPad, Kindle Fire?
Published: December 28, 2011
Google could be the next technology company to throw its hat into the tablet ring, but can a Google tablet compete with the immensely popular iPad and recent newcomer Kindle Fire?

download the whitepaper!