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Tag: Fortune


Total Results: 12

   Displaying: 11 - 12

Time Inc. on mobile strategy: All about experience
Published: February 13, 2008
Mobile to the world's largest magazine publisher is all about the consumer experience. That's Time Inc.'s strategy for taking its media brands mobile.
Mobile CRM to integrate with other channels
Published: February 5, 2008
While mobile CRM is still in its infancy, trends indicate that marketers in 2008 will slowly but surely add a mobile component to their loyalty marketing efforts.
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