Tag: Gannet

Total Results: 6

Cars.com Super Bowl ad generates 6,500 app downloads in 1 day: Published: February 9, 2010; Cars.com ran an ad on CBS during the Super Bowl that drove 6,500 downloads of its recently launched mobile application in a single day.
Use multiple channels to achieve mobile campaign goals: CTIA panel: Published: October 7, 2009; SAN DIEGO - Marketing at its core is focused on building brand equity and driving sales revenue, and mobile is an excellent vehicle to help brands reach either goal.
Metromix.com matches iPhone users with nearby businesses: Published: September 4, 2009; Metromix LLC has launched the newest version of its What's Nearby iPhone application, letting users find nearby entertainment options based on their GPS position.
ExactTarget launches email marketing iPhone app: Published: May 26, 2009; ExactTarget is letting marketers track and interact with their email marketing campaigns while on the go.
Cellufun names Neil Edwards CEO: Published: April 14, 2009; Cellufun, the mobile virtual community known as "The World's Mobile Playground," announced the appointment of Neil Edwards, 43, as CEO.
Challenges of mobile content frustrate CTIA panelists: Published: April 1, 2008; LAS VEGAS -- You could feel the frustration in their voices as panelists at the CTIA Wireless 2008 conference grappled with ways to manage the distribution and monetization of mobile content.