Tag: Gannett Digital

Total Results: 6

Webinar on Feb. 23: Holiday Mobile Marketing: Lessons Learned for Future Holiday Efforts

Published: January 26, 2012

Register for this free, hour-long webinar Feb. 23 discussing mobile's performance over the holidays, brands that got it right, lessons learned and best practice for 2012. Panelists from Michaels Stores, Dell, USA Today and sponsor Kony.

USA Today exec: Tablets are a game-changer for media business

Published: February 23, 2011

NEW YORK - An executive at Gannett Co. Inc.’s USA Today said that tablets are changing the face of mobile and are a game-changer for media companies during a presentation at Mobile Marketing Day.

Costco exec: Mobile cannot be left untouched

Published: December 10, 2010

A Costco executive said that a multichannel mobile strategy bridges online and warehouse shopping.

Monetizing mobile content is key issue for media brands: panelists

Published: July 1, 2010

NEW YORK – Lucky Magazine, MTV, Sports Illustrated and Gannett Digital executives said that mobile has the potential to cannibalize print the same way the wired Web did.

Mobile has a channel for every publisher objective: panel

Published: July 1, 2010

NEW YORK - From SMS and mobile-optimized email to the mobile Web, applications and video, publishers must decide which mobile channels best fit their business model. Where to start?

Challenges of mobile content frustrate CTIA panelists

Published: April 1, 2008

LAS VEGAS -- You could feel the frustration in their voices as panelists at the CTIA Wireless 2008 conference grappled with ways to manage the distribution and monetization of mobile content.