Tag: Gartner

Total Results: 31

What is Verizon doing right to retain customer loyalty?

Published: July 26, 2010

While Verizon reported fewer net subscriber adds in the second quarter compared to the first, the carrier reduced its churn rate as it increased its data revenue. Churn, baby, churn.

Would Verizon getting the iPhone be bad news for Google’s Android?

Published: July 12, 2010

If Apple were to bring the iPhone to Verizon Wireless after AT&T’s exclusivity agreement expires, it could send shockwaves throughout the mobile ecosystem.

Apple pushes BlackBerry to step up its game

Published: June 16, 2010

With all of the buzz that Apple is generating with its iPhone 4 and iOS platform, BlackBerry is finally making moves to step up its game with the launch of BlackBerry OS 6.0.

Will the iPhone 4G be an ideal canvas for mobile advertising?

Published: May 26, 2010

Rumors are swirling that Apple will take advantage of the upcoming Worldwide Developers Conference on June 7 to announce the iPhone 4G.

Court ruling against FCC may threaten mobile Web

Published: April 8, 2010

A federal appeals court ruled against the Federal Communications Commission this week in a decision that could jeopardize a free and open mobile Internet.

Is Apple’s iAd a threat to competing mobile ad networks?

Published: April 7, 2010

Apple is piggybacking on the hype surrounding the iPad and the new iPhone operating system to launch the iAd mobile ad network. But will this rumored launch move the needle for mobile advertising?

How will the Yahoo-Microsoft search alliance affect mobile?

Published: February 19, 2010

Microsoft and Yahoo have received clearance for their search agreement without restrictions from both the U.S. Department of Justice and the European Commission.

Will Apple’s iPad tablet be a game-changer for mobile marketing?

Published: January 27, 2010

If Apple is able to replicate the success it has had with the iPhone, then its iPad tablet computer will have a huge impact on mobile advertising, branded applications and content distribution.

Is the unlimited data plan in jeopardy?

Published: December 11, 2009

Facing network overload, AT&T is asking iPhone users “Will you use less wireless data—pretty please, with sugar on top?”

Google, Yahoo Q3 results show promise for mobile advertising

Published: October 22, 2009

Google and Yahoo exceeding expectations for their Q3 revenue, buoyed in part by each company’s mobile initiatives, is a sign that the worst of the recession may be over for the advertising market.