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Tag: Google

Total Results: 766

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Mobile Minutes: Google accelerates mobile pages; Android crushes iOS; Facebook tackles home repair; FanDuel
Published: October 8, 2015
Today in mobile marketing – Google tests mobile instant publishing service to rival Facebook, Apple; Apple's iOS is still getting crushed by Android in the US; Facebook plunges into home repair matchmaking service; FanDuel bans employees from playing daily fantasy contests for money.
Mobile Minutes: Smartwatches cannibalize smartphones; Twitter’s new CEO; Unbundling Android search; Second screens at MI
Published: October 6, 2015
Today in mobile marketing – Wear alone smartwatches will cannibalize 70pc of the smartphone market; Twitter appoints Jack Dorsey CEO, seeks new chairman; Google told by Russian regulator to unbundle Android search; MIPJr: ICarly creator says more screens boost business.
Mobile Minutes: QuizUp heads to NBC; Mobile ads’ data usage; Google, Microsoft make nice; Amazon Dash grows
Published: October 2, 2015
Today in mobile marketing – NBC is developing a game show based on the QuizUp app; The cost of mobile ads on 50 news Web sites; Google, Microsoft resolve patent fight over phones, Xbox; Amazon Dash services seen growing in step with Prime membership.
Mobile Minutes: IPhone 6S debuts; Sprint vs. T-Mobile; Google’s antitrust woes; BlackBerry’s Android phone
Published: September 28, 2015
Today in mobile marketing – IPhone 6S global launch undeterred by Pope's visit or bad weather; Sprint, T-Mobile escalate war for new iPhone customers; Google said to be under U.S. antitrust scrutiny over Android; BlackBerry to launch Android smartphone.
Bud Light fortifies mobile search results with NFL videos
Published: September 10, 2015
Anheuser-Busch’s Bud Light brand is joining forces with Google’s search function to sponsor National Football League-related content ahead of the fall season in a bid to capture the attention of football fans via second-screen additive experiences on mobile.
Mobile Minutes: Google delivers groceries; Amazon’s $50 tablet; Verizon 5G; Cool mobile tech
Published: September 9, 2015
Today in mobile marketing – Google to start testing grocery deliveries this year; Amazon to release $50 tablet as it struggles to sell pricier devices; Verizon starts '5G' field tests in 2016; The coolest mobile tech we saw at IFA Berlin.
Google’s search rankings change poses threat to mobile app marketers
Published: September 4, 2015
Google’s recent announcement that mobile and Web sites containing pop-ads will soon be penalized for enticing users to download their applications poses a significant threat to many marketers, unless they can find a different way to drive conversions.
Mobile Minutes: App install ads; Twitter advertising expands; Sony’s 4K phone; Snapchat and politics
Published: September 3, 2015
Today in mobile marketing – Google wants to crush agitating ‘install our app’ ads; Twitter announces global expansion of self-service ads platform; Even if it wasn't the world's first 4K phone, the Sony Xperia Z5 Premium has a lot going on; John Kasich takes presidential campaign to Snapchat with bacon filter ad.
Mobile Minutes: Android Wear compatibility; Twitter’s GIF tools; Apple’s ad blockers; Google Here
Published: September 1, 2015
Today in mobile marketing – Google's Android Wear smartwatches now work with iPhones; Twitter tests new GIF-making tools during VMAs with tweets from Taylor Swift, Big Sean; Apple’s ad blockers rile publishers; Google shut down a secret Google Maps project called Google Here.
Coca-Cola’s mobilized billboard engaged narcissistic Gen Z, delivering 350M social impressions
Published: August 21, 2015
Looking to build on the success of its 2014 Share a Coke campaign, Coca-Cola integrated a Times Square billboard with a mobile activation this summer that helped passersby to seamlessly engage with the brand across multiple channels.
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