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Tag: Google

Total Results: 783

   Displaying: 21 - 30

Mobile Minutes: IPhone 6S debuts; Sprint vs. T-Mobile; Google’s antitrust woes; BlackBerry’s Android phone
Published: September 28, 2015
Today in mobile marketing – IPhone 6S global launch undeterred by Pope's visit or bad weather; Sprint, T-Mobile escalate war for new iPhone customers; Google said to be under U.S. antitrust scrutiny over Android; BlackBerry to launch Android smartphone.
Bud Light fortifies mobile search results with NFL videos
Published: September 10, 2015
Anheuser-Busch’s Bud Light brand is joining forces with Google’s search function to sponsor National Football League-related content ahead of the fall season in a bid to capture the attention of football fans via second-screen additive experiences on mobile.
Mobile Minutes: Google delivers groceries; Amazon’s $50 tablet; Verizon 5G; Cool mobile tech
Published: September 9, 2015
Today in mobile marketing – Google to start testing grocery deliveries this year; Amazon to release $50 tablet as it struggles to sell pricier devices; Verizon starts '5G' field tests in 2016; The coolest mobile tech we saw at IFA Berlin.
Google’s search rankings change poses threat to mobile app marketers
Published: September 4, 2015
Google’s recent announcement that mobile and Web sites containing pop-ads will soon be penalized for enticing users to download their applications poses a significant threat to many marketers, unless they can find a different way to drive conversions.
Mobile Minutes: App install ads; Twitter advertising expands; Sony’s 4K phone; Snapchat and politics
Published: September 3, 2015
Today in mobile marketing – Google wants to crush agitating ‘install our app’ ads; Twitter announces global expansion of self-service ads platform; Even if it wasn't the world's first 4K phone, the Sony Xperia Z5 Premium has a lot going on; John Kasich takes presidential campaign to Snapchat with bacon filter ad.
Mobile Minutes: Android Wear compatibility; Twitter’s GIF tools; Apple’s ad blockers; Google Here
Published: September 1, 2015
Today in mobile marketing – Google's Android Wear smartwatches now work with iPhones; Twitter tests new GIF-making tools during VMAs with tweets from Taylor Swift, Big Sean; Apple’s ad blockers rile publishers; Google shut down a secret Google Maps project called Google Here.
Coca-Cola’s mobilized billboard engaged narcissistic Gen Z, delivering 350M social impressions
Published: August 21, 2015
Looking to build on the success of its 2014 Share a Coke campaign, Coca-Cola integrated a Times Square billboard with a mobile activation this summer that helped passersby to seamlessly engage with the brand across multiple channels.
Mobile Minutes: BlackBerry and PayPal; Samsung’s new phablets; Niantic Labs; Mcommerce in Indonesia
Published: August 17, 2015
Today in mobile marketing – BlackBerry partnered with PayPal to enable BBM mobile payments; First look: Galaxy S6 edge+, Note5 aim to bring back Samsung's groove; Google's internal start-up Niantic Labs spins off; Smartphone shopping offers big opportunities in Indonesia.
Mobile Minutes: Google’s overhaul; Uber for health; IPhone 6S; New ticket app
Published: August 12, 2015
Today in mobile marketing – Google overhaul 'shareholder friendly' but details scarce; Startups vie to build an Uber for health care; IPhone 6S expected to have improved camera; Google-backed ticket app looks to rival Ticketmaster.
Clorox cultivates Google as mobile micro-moments impact purchasing
Published: August 11, 2015
Clorox is funneling more of its marketing budget toward Google to add shine to its strategy on mobile, where more than 50 percent of the brand’s media currently is, and respond to consumers in a faster, more personalized way.
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