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Tag: Google

Total Results: 858

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Mobile Minutes: Facebook’s digital assistant; Pinterest's visual search; Google open-sources AI; Snapchat's 6B views
Published: November 10, 2015
Today in mobile marketing – Ask M for help, Facebook tests new digital assistant; Pinterest gets super handy visual search tool; Google open-sources TensorFlow machine learning software; Snapchat closes in on Facebook as it hits 6 billion daily video views.
Mobile Minutes: Financial Innovation Now; Twitter’s hearts; Google’s email bot; Candy Crush acquisition
Published: November 4, 2015
Today in mobile marketing – Apple Inc., Amazon, Google form lobby group to push biz-friendly tech legislation; Twitter replaces stars with hearts, but gets no love from users; Google's new email bot writes your replies; Activision Blizzard scoops up Candy Crush maker for $5.9B.
Mobile Minutes: Google’s Who’s Down?; T-Mobile’s iPhone win; Private tech investment; Apple’s indoor mapping app
Published: November 3, 2015
Today in mobile marketing – Google's new app asks: Who's Down?; Apple financing seen a boon for cheaper carriers like T-Mobile; As private valuations increase, returns shrink, study finds; Apple's secret app maps indoor locations using iPhone sensors.
Mobile search practices evolve in Mobilegeddon's aftermath: report
Published: October 29, 2015
Key differences have emerged this year between mobile and desktop search marketing regarding user experience, content and technical best practices, according to a new report from Searchmetrics.
Mobile Minutes: Google’s commerce chief; Europe ends roaming charges; Samsung’s 18.4-inch tablet; Mobile search start-up
Published: October 29, 2015
Today in mobile marketing – Google's commerce chief talks Android Pay, mobile shopping, and buy buttons; Europe passes net neutrality law and ends mobile roaming charges, but critics still hate the new regs; Samsung goes big – really big – on tablets with the 18.4-inch Galaxy View; New mobile search start-up focuses on apps.
Coca-Cola sweetens up loyalty perks with Android Pay collaboration
Published: October 28, 2015
Coca-Cola is the premier marketer joining forces with Google’s Android Pay loyalty platform, enabling the beverage marketer to enjoy a slew of benefits including the ability to influence consumer behavior changes, gain data-heavy CRM and receive a competitive advantage over other rewards programs in the sector.
Mobile Minutes: Mondelez’s new recipe; Google embraces machine learning; Yahoo’s NFL stream; AOL closes Millennial deal
Published: October 27, 2015
Today in mobile marketing – A new way to sell Oreos; Google turning its lucrative Web search over to AI machines; Yahoo draws more than 15.2 million on NFL stream; AOL closes deal to absorb Millennial Media.
Google needs a mobile display win as Facebook tackles real-time search
Published: October 23, 2015
Google is losing ground to Facebook in mobile display advertising – but has launched a comeback play with Customer Match – at the same time that the social media giant is making a bigger push into real-time search with the newly launched Search FYI.
Mobile Minutes: Instagram’s Boomerang; Walmart’s online struggles; Google cozies up to media; Stripe fuels mcommerce
Published: October 23, 2015
Today in mobile marketing – Instagram launches video app Boomerang; How Walmart can start competing online; Google seeks common cause with media firms over ad blocking; How Stripe is helping fuel the mobile commerce boom.
GE, Mini jump to NY Times' virtual reality film for immersive experience
Published: October 21, 2015
GE and vehicle manufacturer Mini are transporting New York Times subscribers into fully immersive brand experiences as sponsors of the publication’s first virtual reality film, which is being released via a smartphone application.
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