Tag: Gowalla

Total Results: 12

Is it game over for mobile check-ins?

Published: March 13, 2012

With Gowalla and Loopt going the way of the Dodo and foursquare planning a revamp with more of a focus on providing relevant content, mobile check-in applications might be on their way out.

Facebook acquires Gowalla team to boost location-based services

Published: December 6, 2011

Facebook is acquiring the team behind social networking service Gowalla as it continues to build out its location-based services.

Mobile geo-social marketing allows for action-oriented, cost-per-acquisition metrics

Published: April 20, 2011

With growing excitement around the potential of geo-location, geo-social media and location-based services, large brands and local businesses alike have an opportunity to tap into the phenomenon to boost customer loyalty and sales.

Disney taps mobile social network to engage theme park visitors with LBS

Published: November 23, 2010

In its first foray into location-based services, Disney Parks has teamed up with mobile social network Gowalla to provide guests with a new way to explore Walt Disney World and Disneyland Resorts.

AT&T, Toms Shoes’ mobile sweepstakes emphasizes the spirit of giving

Published: October 15, 2010

AT&T and Toms Shoes tapped mobile social network Gowalla to celebrate the brand’s one millionth pair shoe drop.

The rise of location-based personalized shopping

Published: September 20, 2010

By Wilson Kerr

What if you owned a small restaurant and I could generate $160,000 for you with just two location-based mobile campaigns?

Will Facebook Places revolutionize location-based mobile advertising?

Published: August 19, 2010

Facebook will make major waves in the mobile space with its location-based Places platform—if it is able to get it right.

Why the future of mobile is hyper local

Published: August 18, 2010

By Rob Woodbridge

Two years ago, Foursquare launched its location-based service and since then the number of companies offering similar check-in software has grown into a micro but popular industry.

Toms Shoes enlists mobile to promote millionth pair donated

Published: August 12, 2010

Footwear brand Toms Shoes is promoting the sale and donation of its one millionth pair of shoes using mobile location-based technology.

CNNMoney taps Gowalla for content distribution

Published: July 14, 2010

Time Warner Inc.’s CNNMoney is partnering with Gowalla to connect the location-based mobile social network with Money Magazine’s annual “100 Best Places to Live in America” list.