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Tag: Guardian


Total Results: 8

The Guardian furthers multichannel push with iPad app
Published: October 14, 2011
Publisher Guardian News and Media is continuing its push for multiplatform mobile content with an iPad app that replicates the leisurely act of reading a newspaper.
Mobile is crucial part of digital media strategy: Guardian
Published: November 8, 2010
Guardian News and Media has enhanced its mobile site with faster updates and other new features to provide a better experience for consumers and more opportunities for advertisers.

The Guardian licenses content with tiered API management platform
Published: June 30, 2010
British newspaper The Guardian has integrated a new API management platform that lets it monetize its digital assets with greater precision.
Delighting audience key to success for publishers on mobile: Guardian
Published: January 15, 2010
The Guardian, a British newspaper, has seen 70,000 downloads of its paid iPhone application in a month, proving that charging for mobile content can work for publications.
Mobile Commerce Daily - Sears expands mobile commerce strategy with personal shopper app
Published: December 17, 2009
Today in Mobile Commerce Daily: Sears expands mobile commerce strategy with personal shopper app and Amazon expands Kindle iPhone app to Britain.
Guardian newspaper’s paid app won’t resolve advertising shortfall issue
Published: December 17, 2009
By Andy Bovingdon

Charging for mobile application downloads is not the answer to declining ad revenues. The answer lies elsewhere.

British media giant Guardian launches iPhone app
Published: December 15, 2009
The Guardian, a British news publication, has launched its first official iPhone application.
New Rave Guardian tool lets students communicate with campus security
Published: February 22, 2008
Mobile alert technology company Rave Wireless introduced Rave Guardian, a personal safety tool that lets students use their mobile phone to instantly share location and critical safety information with campus security.
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