Tag: HM

Total Results: 105

Samsung debuts campaign for Instinct phone

Published: July 16, 2008

Samsung launched a branded entertainment campaign to promote the launch of the new Samsung Instinct, as well as raise awareness of Samsung Mobile.

BMW mobile video campaign drives traffic

Published: June 5, 2008

German luxury automaker BMW's mobile advertising campaign for the new BMW 1 Series Coupe resulted in a 67 percent increase in traffic to the brand's WAP site for Britain.

Hoofy & Boo go mobile via ad-supported video

Published: June 4, 2008

Financial media company Minyanville Publishing and Multimedia partnered with Rhythm NewMedia to distribute "Minyanville's World in Review" video content to mobile phones.

Puma mobile video ad boosts awareness for soccer shoe

Published: May 23, 2008

A Puma mobile video ad campaign promoting the sportswear maker's soccer shoe increased awareness of the Puma V1.08 product.

Cellufun debuts virtual mobile mall

Published: May 13, 2008

Cellufun Inc. has launched CelluMall, a mobile social gaming community with virtual mall stores that are a cross between Yahoo Games, Pogo and Second Life on the Internet.

Rhythm Media to serve ads in AccuWeather videos

Published: April 30, 2008

AccuWeather.com and Rhythm NewMedia said that AccuWeather.com forecast videos are now included in Rhythm's range of ad-supported mobile content.

Nonprofit Federation launches new benchmark survey

Published: April 9, 2008

The Direct Marketing Association's Nonprofit Federation launched a new benchmarking survey on fundraising outreach through marketing.

Alltel launches viral Web video distribution feature

Published: March 27, 2008

Tapping into current market trends, Alltel Wireless is giving customers with video-capable phones access to a new offering called Alltel Social Video.

Alltel offers celebrity voicemail personalization

Published: February 28, 2008

Alltel Wireless introduced a new application to let customers personalize outgoing voicemail greetings with the voices of Hollywood actors, comedians, singers and celebrity endorsers.

Alltel breaks campaign for Penske race team sponsorship

Published: February 27, 2008

Alltel Wireless will bring the No. 12 Penske Racing Team closer to fans with an initiative that supports the company's My Circle calling feature.