Tag: Haiti

Total Results: 13

The truth about mobile donations

Published: June 29, 2011

By Jenifer Snyder

Some misconceptions have been recently shared about the effectiveness of mobile donations. And I would like to clear up any confusion that exists right now.

Red Cross expects increase in competition for donated dollar in 2011

Published: November 29, 2010

More nonprofits will enter the mobile giving ecosystem in 2011, increasing the competition for the donated dollar, according to the American Red Cross.

Red Cross Haiti campaign attracts 3M unique mobile donors

Published: August 27, 2010

NEW YORK - The Red Cross received donations for its Haiti campaign via SMS from 3 million unique donors, of which 20,000 opted in to receive ongoing email communications from the nonprofit.

CNN anchor: Multi-screen approach key to maximum engagement

Published: June 9, 2010

NEW YORK - Anchor Soledad O’Brien stressed the importance of mobile devices for her reporting and for CNN’s brand during a keynote at the Mobile Marketing Forum.

SMS only reliable communications channel during significant events

Published: April 14, 2010

By William Dudley

When some significant event occurs somewhere in the world, regardless of it being a local, regional or global event, it can and does affect text messaging to and from that locale. Why is this?

Carriers, post-Haiti, enable 100pc text donations for Chile

Published: March 1, 2010

By Jim Manis

Here is what Jim Manis, chairman/CEO of the Mobile Giving Foundation, had to report from Hawaii just hours after the catastrophic Chilean earthquake.

Red Cross expands mobile donation strategy with apps

Published: February 22, 2010

The American Red Cross is launching applications for several smartphone devices in an effort to extend mobile relief efforts for the earthquake recovery in Haiti.

Children’s Miracle Network relies on SMS to raise money for sick kids

Published: February 19, 2010

Children’s Miracle Network is raising money via text for hospitals taking in sick and injured children being evacuated from Haiti, as well as providing medical supplies and personnel on the ground.

Haiti: The SMS donation tipping point

Published: January 28, 2010

By Alan Pascoe

Haiti has shown the best of carriers, which have expedited donations to organizations, cut surcharges to subscribers and charities, and revealed the power of SMS donations.

Mobile ad networks join forces to promote Haiti relief efforts

Published: January 26, 2010

Millennial Media, AdMob, Jumptap, Ringleader Digital, Microsoft Advertising and Eyeblaster have partnered to broaden the reach of the American Red Cross’ SMS donation drive for Haiti.