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Tag: Hispanics


Total Results: 10

US Census 2010 mobile ads drive awareness, participation
Published: April 26, 2010
The United States Census 2010 ran mobile ads in English and Spanish to raise awareness among African Americans and Hispanics.
Nestlé targets Hispanics with Carnation Evaporated Milk mobile site, app
Published: April 14, 2010
Nestlé USA’s Carnation Evaporated Milk is giving lovers of Latin cuisine meal preparation help with a new mobile Web site and custom iPhone application targeted at Hispanic consumers.
Pepsi launches Kung Fu Fighting mobile app
Published: November 4, 2008
Pepsi has turned to mobile to extend the reach of an ad campaign targeting Hispanics and Latin Americans.
HipCricket's new GM for Hispanic business talks strategy
Published: September 5, 2008
Mobile marketing company HipCricket has announced the appointment of David Jones as general manager of the first comprehensive Hispanic mobile marketing network.
Making a case for Hispanic mobile marketing
Published: July 3, 2008
By Aaron Watkins

With the penetration of online in the U.S. Hispanic community still relatively low, mobile should seriously be considered as a digital avenue to reach this ever-growing demographic.

Spanish Broadcasting System signs on with HipCricket
Published: June 24, 2008
Mobile marketing software company HipCricket and the Spanish Broadcasting System Inc. have partnered to introduce Spanish radio stations to HipCricket's Hispanic Mobile Marketing Network.
Motel 6 uses mobile to influence buyer behavior
Published: June 20, 2008
Motel 6 has launched a mobile marketing campaign to influence the buying behavior of Hispanics who are traveling.
Ad:tech takes mobile marketing pavilion to Miami
Published: May 16, 2008
The response to the mobile marketing pavilion at ad:tech San Francisco has convinced the nation's leading interactive marketing show organizer to take that concept to Miami.
UVuMobile targets Hispanic market with Comunidad M deal
Published: April 23, 2008
UVuMobile Inc. has entered into a revenue sharing agreement with Comunidad M Inc. to target the fastest-growing ethnic minority group nationwide.

HipCricket debuts Hispanic Mobile Marketing Network
Published: April 11, 2008
Mobile marketing company HipCricket has launched a mobile marketing network composed of Hispanic media properties.