Welcome to Mobile Marketer. Skip directly to: main content, navigation, search box.

Tag: Holidays


Total Results: 69

   Displaying: 1 - 10

Ecommerce: The new holiday frontier
Published: December 27, 2016
By Jaysen Gillespie

A season once defined by hectic shopping malls, frenzied crowds and stocking the shelves of bricks-and-mortar stores shifted this year to something a bit more homey.

How retail apps can improve user engagement and retention
Published: December 9, 2016
By Joyce Solano

Retail apps that implement a successful user retention strategy will enjoy the benefits of long-term customer value. But those that do not will struggle to reach a positive return on their acquisition investments.

3 ways an app can drive in-store traffic
Published: December 6, 2016
By Katie Jansen

Consumers spend more and convert at higher rates when they are in stores rather than online. That is a fact.

A cautionary in-app mobile advertising tale for Thanksgiving
Published: November 23, 2016
By Dale Carr

To keep holiday gatherings peaceful and happy, there is a rule in my house: we do not discuss politics.

How to attract millennials this holiday season with L.A.T.T.E.
Published: November 22, 2016
By Pat Griffin

Compared to other generations, millennials are 20 percent more likely to look at the elements of L.A.T.T.E. when making shopping decisions.

3 tips to get a share of the millennial wallet this holiday season
Published: November 22, 2016
By Krishna Subramanian

Millennials grew up in the age of the Internet and no longer see the majority of online ad inventory, let alone engage and click. How do you truly grab their attention?

The Black Friday opportunity for ecommerce
Published: November 18, 2016
By Abbas Haider Ali

November and December drive 30 percent more revenue for online retailers than during non-holiday months, with the days from Black Friday through Christmas specifically generating 50 percent to 100 percent more revenue than non-holidays.

Dreaming of a beacon-focused Christmas
Published: November 8, 2016
By Noor Naseer

We are rapidly approaching the most wonderful time of the year again. In preparation, marketers have been gearing up for the holiday shopping season ó which comprises as much as 30 percent of retailersí fiscal-year sales. And this year, the stakes are higher than ever.

Preparing for the digital holiday rush
Published: November 3, 2016
By Jake Weatherly

New numbers from analytics provider RetailNext estimate that, overall, digital sales will climb to 16 percent of total retail sales this year. This will also impact an 11 percent decline in bricks-and-mortar store traffic in November and 5 percent in December as compared to 2015.

How to get mobile-ready this holiday season
Published: October 25, 2016
By Alan S. Knitowski

As the holidays approach, mobile has the ability to make or break retailersí peak shopping season.

please click here to download now!