Tag: House

Total Results: 64

House Beautiful enlists mobile to power Pinterest integration with print magazine

Published: May 23, 2012

House Beautiful is enabling readers to pin images directly from its June issue to their Pinterest boards as a way to deepen engagement with readers.

Revenue from prepaid plans continues to grow: PwC

Published: March 28, 2012

While sales of smartphones are increasing for wireless carriers, the revenue derived from postpaid customers is not keeping up, according to a new report from PricewaterhouseCoopers

Hearst, Glidden build mobile bar code initiative with interactive ads

Published: January 11, 2012

Hearst Corp.’s House Beautiful is using mobile bar codes to bring the publication’s static advertisements for Glidden paints to life.

Publishers Clearing House acquires Liquid Wireless to delve into mobile space

Published: January 11, 2012

Sweepstakes brand marketer Publishers Clearing House has acquired Liquid Wireless to enhance its efforts for optimizing the play-and-win content and experiences on mobile devices.

This Old House Microsoft Tag campaign results in 234,000 scans

Published: October 10, 2011

Time Inc.’s This Old House magazine used mobile bar codes to increase the number of entries for its "The Great This Old House" sweepstakes, resulting in 234,000 scans.

Random House evokes childhood nostalgia with iPad app

Published: August 29, 2011

Book publisher Random House Children’s Books is rolling out a line of applications based off the classic children’s Little Golden Book stories.

House Beautiful enhances print experience via digital watermarks

Published: August 5, 2011

House Beautiful is keeping up with its tech-savvy readers and engaging them with digital watermarks that bring a static page to a new dimension.

Groupon, Apple, IDC: News briefs

Published: August 1, 2011

News briefs: Groupon, foursquare partner for instant local deals; Apple climbs, Nokia drops in Q2 smartphone shipments; Mobile phone market grew at a slower pace in Q2: IDC

Mobile industry in crosshairs of new Do Not Track bill

Published: May 10, 2011

Senator Jay Rockefeller (D-WV) introduced a new bill yesterday that would enable consumers to browse the Internet and use mobile phones without having their movements tracked.

Webinar on May 25: How Mobile Coupons Drive Revenue and Build a Mobile Database for Men’s Wearhouse’s K&G Superstore

Published: April 26, 2011

Register now for this free hour-long webinar Wednesday, May 25 at 2 p.m. ET focused on how mobile coupons have helped drive traffic and sales and built a mobile database for Men’s Wearhouse chain K&G Fashion Superstore.