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Tag: Insight Express


Total Results: 5

Consumers accepting of mobile advertising: InsightExpress
Published: September 11, 2009
Smartphones are an excellent platform for advertising and represent a golden opportunity for marketers to reach consumers wherever they are, according to InsightExpress.
How can brands get their apps noticed?
Published: August 14, 2009
NEW YORK - Is mobile advertising the best way to promote the distribution and discovery of branded smartphone applications?
Tylenol, Splenda, Honey Bunches of Oats test mobile advertising
Published: March 16, 2009
Mobile ad network AdMob unveiled the results of one-day mobile advertising test campaigns it ran for Tylenol, Splenda and Post Cereals' Honey Bunches of Oats.
Adidas runs mobile campaign to promote sportswear
Published: February 19, 2009
Adidas tapped mobile ad network AdMob and ad agency Isobar for a mobile advertising campaign to promote its Originals collection of vintage clothing, retro shoes and urban wear.
Jeep claims brand-awareness lift from mobile games ad campaign
Published: December 18, 2008
A Jeep mobile advertising campaign deployed on a mobile gaming network is claimed to have increased brand awareness for the Chrysler-owned SUV brand from 9.7 percent to 20.5 percent.
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