Tag: Intensive Mobile Marketing Workshop
Total Results: 2
- Integrate mobile into multichannel strategy: DM Days speaker
- Published: June 19, 2009
- NEW YORK -- Industry experts are now stressing that mobile initiatives are most successful as a leveraged aspect of multichannel campaigns.
- Mobile affects customer lifetime value: DM Days speaker
- Published: June 19, 2009
- NEW YORK -- For those marketers who are ready to start a mobile initiative, Access 360 Media's Chris Goumas covered the "how" aspect of mobile marketing at the Direct Marketing Association's DM Days.
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