Tag: JF Sullivan

Total Results: 4

European carriers aren't protecting against unsolicited messages, survey claims: Published: December 29, 2008; A new survey finds that 100 percent of the top 12 wireless carriers in Europe expect unsolicited mobile messages will increase as the adoption of mobile social networking and email grows.
Pre-scoring most effective weapon for mobile marketing deliverability: Published: October 9, 2008; By JF Sullivan
In examining the efficacy of mobile marketing, content rendering tools and scoring system technologies are needed.
SMS spoofing: Mobile advertising enemy number one: Published: August 27, 2008; By JF Sullivan
You hear a lot of talk about mobile content security nowadays, particularly as a threat to the long-awaited emergence of mobile advertising.
Unsolicited mobile email may balloon into security issue: Published: April 18, 2008; As devices get more sophisticated, so do the threats to mobile security. Unsolicited messages are already a major concern overseas, according to mobile email specialist Cloudmark's JF Sullivan.