Tag: Jason George

Total Results: 4

Sprint to raise mobile messaging rates April 1: Published: March 10, 2011; Sprint Nextel, the No. 3 wireless carrier in the United States, is following through on its decision to raise the rates it charges for all SMS and MMS messages associated with standard-rate and free-to-end-user programs. What recourse do marketers have?
Mobile campaign supports bid to bring World Cup to US: Published: August 26, 2010; The USA Bid Committee launched a multimedia petition to bring the FIFA World Cup to the United States featuring a mobile effort in conjunction with Major League Soccer.
Ronald McDonald House taps mobile to drive charity donations at Macy's fundraiser: Published: August 24, 2009; The Ronald McDonald House Charities of Chicagoland and Northwest Indiana used mobile at Macy's Glamorama event to raise money to build the largest Ronald McDonald House in the world.
Monopoly at McDonald�s Game wins Best Mobile Campaign: Published: April 22, 2009; Last year marked the addition of the first-ever mobile component to the Monopoly at McDonald's campaign, which has been named the Best Mobile Campaign in the 2009 ad:tech Awards.