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Tag: Jay Seaton


Total Results: 4

Coupons, SMS to be most used form of mobile marketing by 2015: study
Published: November 10, 2010
A new study reveals that coupons and SMS will become the most widely accepted forms of mobile marketing and advertising by 2015.

What will this year portend for mobile messaging?
Published: February 1, 2010
By Jay Seaton

The challenge for carriers in the coming months will be to begin to prepare customers to pay premiums for high usage or optimal quality of service.

How to handle the increasing security threats to mobile
Published: July 7, 2009
By Jay Seaton

While the mobile opportunity is vast, the new channels of communication can be exploited very easily -- a matter of concern not only to carriers, app developers and end users but also to brands.

10 tips on how to enter the App Store market
Published: June 2, 2009
By Jay Seaton

With the race for mobile apps on, device manufacturers, app developers and carriers are looking to plant a stake in the ground for their piece of the App Store market.

download the whitepaper!