Tag: Jeff Arbor
Total Results: 2
- Nike, Fanta augmented reality case studies showcased at MMF
- Published: June 10, 2010
- NEW YORK – Augmented reality is truly the future of mobile, per panelists presenting client case studies at the Mobile Marketing Forum.
- Mobile marketing is about conversion, says IAB panelist
- Published: July 22, 2008
- NEW YORK -- Case studies from Procter & Gamble, Johnson & Johnson, Cover Girl, WeatherBug and BlackBerry were trotted out yesterday at the first IAB Mobile event to make the case for mobile.
Follow us on Twitter