Tag: Jeff Malmad
Total Results: 2
- Mobile marketers react to economic slowdown: Part VII
- Published: November 21, 2008
- This is the seventh part of a series that looks into how mobile marketers and their clients are reacting to the economic slowdown. Will the next year be tough for mobile?
- Research must coexist with mobile, says Starcom exec at OMMA Mobile
- Published: February 8, 2008
- NEW YORK – Agencies have long been lamenting the lack of scale and standard in mobile. However, the entry of large media and tech players may shake things up a bit.
