Tag: Jeff Orr
Total Results: 14
Displaying: 1 - 10- Apple dives deeper into textbooks with iBooks 2 initiative
- Published: January 23, 2012
- Apple unveiled a new initiative to significantly expand its presence in the textbook market, using its quickly growing iPad as the central focus.
- How far will Barnes & Noble extend capabilities for the Nook Tablet?
- Published: November 9, 2011
- Barnes & Noble introduced its Nook Tablet this week, putting it in direct competition with the Kindle Fire tablet from Amazon. While it is clear that both companies want to encourage digital content sales via the devices, Barnes & Noble’s move also raises the possibility that the company might expand beyond a simple content offering.
- Kindle Fire boosts Amazon’s digital content distribution aspirations
- Published: September 29, 2011
- While Amazon’s new Kindle Fire tablet is being hailed as an iPad competitor by some, the real play here may be to take on iTunes and Apple’s dominance in digital content distribution.
- Why are some tablets stumbling?
- Published: August 22, 2011
- Recent developments in the tablet space raise the question of whether the potential growth has been overhyped, or are new entrants simply not compelling enough to consumers?
- Did Apple, publishers force Amazon to raise prices for ebooks?
- Published: August 11, 2011
- A class action suit against Apple and several book publishers claims the companies engaged in anticompetitive behavior that caused ebook prices to rise and force intense competition between Apple and Amazon over digital content.
- EBook reader market will expand globally in 2013: ABI Research
- Published: December 8, 2010
- The market for eBook readers has until now been largely restricted to the United States, and has been led by Amazon’s Kindle, Barnes & Noble’s Nook and Sony’s Reader. That is all about to change.
- Tablet market growth indicates opportunity for mobile marketers: study
- Published: October 15, 2010
- ABI Research forecasts that 11 million tablets will be shipped this year, which means that the audiences on devices such as the iPad are growing and becoming more valuable to mobile advertisers and marketers.
- Media tablets present obvious marketing opportunities
- Published: February 3, 2010
- Apple's launch of its iPad highlights the real start of a new market segment for media tablets that according ABI Research, will see 4 million units shipped this year.
- Fifty-five times more mobile consumer electronics by 2014: ABI
- Published: January 6, 2010
- ABI Research is predicting that consumers will be extremely more mobile by 2014, 55 times more than they were in 2008.
- How will Publicis' acquisition of Microsoft's Razorfish impact mobile?
- Published: August 11, 2009
- Publicis Groupe SA's desire to acquire digital marketing agency Razorfish from Microsoft Corp. will bolster the French advertising holding company's mobile brain trust.












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