Tag: Jennifer Okula
Total Results: 3
- Why mobile is a must this holiday season
- Published: September 8, 2010
- The huge potential of mobile will be realized this holiday season as brands go all in ramping up their multichannel marketing strategy during this crucial, challenging time of year.
- Mobile ads effective influencers of holiday gift-purchasing decisions
- Published: August 26, 2010
- When targeting, media placement and creative are done right, mobile marketers can make a significant impact on purchase and consideration during the holidays.
- BlackBerry becoming today’s feature phone: panelist
- Published: July 1, 2010
- NEW YORK – BlackBerry devices just do not match up to the iPhone and Android devices in terms of media consumption, mobile Web experience and features, according to a Razorfish executive.
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