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Tag: JetBlue

Total Results: 24

   Displaying: 1 - 10

JetBlue fuses social media, real-time data via interactive billboard
Published: May 10, 2016
JetBlue Airways is the first brand to build a campaign around a new digital billboard that interacts with mobile for real-time data pushes, ramping up social media discussion with a chance to win a free flight.
JetBlue dishes on hectic lifestyles while promoting its entertainment commitment
Published: October 27, 2015
JetBlue has created over 100 pieces of content shareable across social media as it focuses on furthering the conversation around how to relax while raising awareness of its commitment to entertainment innovations.
Amazon, JetBlue partnership brings Prime Instant Video to skies
Published: May 6, 2015
JetBlue is partnering with Amazon to bring the ecommerce giant's Prime Instant Video service to airplanes this year, enabling fliers who are Prime members to access tens of thousands of television shows and movies via their mobile devices while in-flight and further augmenting the airline sector’s move to mobile-enhanced entertainment systems.
JetBlue fuels improved customer service via iPad mini deployment
Published: August 19, 2014
JetBlue Airways announced that it will provide each inflight crewmember with an iPad mini for use as a point of sale and document management device, as the acceleration of WiFi installations on aircraft combined with the large number of passengers carrying one or more digital devices is creating momentum for inflight innovations focusing on digital developments.
Why American Airlines wins at social media CRM
Published: August 4, 2014
When it comes to customer service, no one likes to wait, and with the growth of mobile adoption, many airline carriers such as American Airlines and Southwest are embracing the potential of social media to deliver almost instant responses to customer queries and concerns.
Top 10 mobile advertising campaigns from the first half of 2014
Published: July 1, 2014
L’Oreal, Burger King and Nissan are among the brands leading the way so far this year in taking mobile advertising strategy to the next level through enhanced targeting, greater interactivity and native experiences.
JetBlue tailors mobile ads to target tablets and smartphones separately
Published: April 4, 2014
JetBlue’s new advertising campaign aims to make a clear differentiation between smartphone and tablet advertising with a combination of long-form video, messaging and geofencing.
Mcommerce Summit 2014 New York May 1: Walgreens, Sephora, Wendy’s, Marriott, Staples, Gilt, JetBlue, Warburg, Forrester
Published: February 27, 2014
Registration is open for the fourth annual Mcommerce Summit: State of Mobile Commerce 2014 conference Thursday, May 1 featuring speakers from Walgreens, Sephora, Wendy’s, Marriott, Staples, Gilt, JetBlue, Warburg Pincus and Forrester. Must-attend event for retailers, brands, financial firms, agencies and publishers.
Travel sites leave mobile users in the cold during Polar Vortex
Published: January 14, 2014
The recent streaks of extreme cold weather called the Polar Vortex saw a spike in mobile traffic to travel sites and revealed a significant opportunity to create compelling mobile experiences during disruptive weather events.
Brands welcome voice-enabled ads for more organic mobile experiences
Published: December 20, 2013
Voice-enabled ads are shaping up as an interesting new advertising option on mobile, with promises of helping marketers move beyond the static banner ad to take meaningful advantage of the unique features found on smartphones.

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