Tag: Ji Kim
Total Results: 2
- Creating effective merchandising strategies for mobile
- Published: April 20, 2011
- By Ji Kim
Barclays Capital predicts that U.S. mobile commerce sales are expected to hit $5.3 billion in 2011, up 83 percent from a year ago. What does that mean for mobile merchandising?
- Retailers’ next big thing: mobile shopper marketing
- Published: December 23, 2010
- By Ji Kim
Retailers and brands need to have a strong marketing strategy for in-market shoppers, from the initial thought-to-shop all the way through the research, selection and purchase of their item.
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