Tag: John Wiley and Sons
Total Results: 2
- Mobile response rates higher than Internet: ad:tech panelist
- Published: November 6, 2008
- NEW YORK - Brands that leverage the mobile Web, SMS, applications, video and telelvision-based advertising to interact with consumers via mobile are seeing high response rates and better brand recognition.
- Safari Books Online introduces iPhone app
- Published: October 29, 2008
- Safari Books Online is enabling the download of chapter and full-book PDFs to the iPhone and iPod touch.
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