Tag: Johnson and Johnson
Total Results: 2
- Johnson & Johnson breaks multichannel mobile campaign
- Published: November 10, 2008
- Pharmaceuticals giant Johnson & Johnson and General Motors Corp.'s Chevrolet car brand recently ran mobile marketing campaigns using in-call audio ads, SMS and mobile Web sites.
- Mobile marketing is about conversion, says IAB panelist
- Published: July 22, 2008
- NEW YORK – Case studies from Procter & Gamble, Johnson & Johnson, Cover Girl, WeatherBug and BlackBerry were trotted out yesterday at the first IAB Mobile event to make the case for mobile.
