Tag: Jordan Berman

Total Results: 4

Mobile advertising is a priority: MMF carrier panel: Published: June 4, 2009; NEW YORK - Is mobile advertising becoming more of a priority for wireless carriers? Signs point to yes.
Mobile can solve brands� marketing challenges: Mobile Marketer/DMA event: Published: April 29, 2009; NEW YORK - While mobile is not as complicated as commonly assumed, it does require special skill sets and understanding of the wireless carrier environment and the permission process.
Brands increasing mobile spend despite economy: digiday panel: Published: March 13, 2009; NEW YORK - Panelists at yesterday's digiday: Mobile conference were bullish on the state of mobile marketing, despite the recession.
Carriers cite Burger King, 1-800-Flowers campaigns to make case for on-deck: Published: June 12, 2008; NEW YORK -- Reps from Verizon Wireless and AT&T touted Burger King and 1-800-Flowers on-deck mobile efforts where the carriers played a key role in the campaigns' engagement and response.