Tag: Kevin McGuire
Total Results: 3
- 79pc of sports fans use mobile: study
- Published: April 3, 2012
- From checking scores to watching recaps, sports fans are flocking to their mobile devices to keep up to date on their favorite teams, according to a new survey commissioned by Motricity.
- Goya taps mobile ads to boost brand awareness
- Published: October 26, 2011
- Goya is running mobile banner ads within Pandora to raise awareness about its products and encourage consumers to use them in their everyday meals.
- L’Oreal makes $300K ad buy to promote beauty
- Published: March 9, 2010
- L'Oreal promoted its Garnier Pure Active and Ambre Solaire products via the mobile channel as a means of differentiating the brand.
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