Tag: Kia

Total Results: 184

Can new CEO save Nokia from mobile oblivion?

Published: September 13, 2010

Olli-Pekka Kallasvuo is leaving Nokia and the company’s board of directors has appointed Stephen Elop president/CEO, who has his work cut out for him.

Why analytics is becoming critical to mobile advertising's future

Published: September 7, 2010

Nokia’s recent acquisition of Motally highlights the importance of analytics for mobile advertising to achieve its full potential and take its rightful place at the center of brands’ multichannel strategy.

Kia debuts rich-media Android ad program to push Sportage car model

Published: September 2, 2010

Automaker Kia is the first brand to use Zumobi’s Brand Blast ad technology to run an advertising program in an Android application.

Alcatel-Lucent acquires OpenPlug to enable cross-platform app development

Published: September 1, 2010

Alcatel-Lucent has acquired mobile software provider OpenPlug to deepen its role in the applications space.

The CW promotes new show via iPad sweepstakes on mobile social network

Published: August 10, 2010

The CW Television Network is promoting its new show “Nikita” by targeting mobile social media users with an Apple iPad sweepstakes.

TripAdvisor taps Nokia’s global presence to reach travelers worldwide

Published: August 3, 2010

Online travel destination TripAdvisor has teamed up with Nokia to make its service available to travelers all over the world.

Why location-based mobile advertising is the next big thing

Published: July 29, 2010

By Chris Rothey

How do we connect with increasingly crazed mobile consumers who consume much differently than they did even five years ago in a way that makes everybody happy?

Mobile ad network InMobi raises $8M to fund global expansion

Published: July 13, 2010

Independent mobile ad network InMobi has secured $8 million in its Series B funding round to further its global expansion with an emphasis on North America, Europe and Japan.

Yahoo defends mobile strategy as industry competition tightens

Published: July 8, 2010

Facing competition from Google, Microsoft, Apple and even Facebook, Yahoo still has many assets, but analysts are split as to whether they all add up to a comprehensive mobile strategy.

Kia claims mobile advertising outperforms traditional Web campaigns

Published: July 7, 2010

Automaker Kia Motors claims it is having success using mobile campaigns to drive sales of its Soul and Sorrento lines of motor vehicles.