Tag: Kim Ann King
Total Results: 2
- Test-planning template for holiday mobile marketing
- Published: November 23, 2009
- By Kim Ann King
If ecommerce is not doing so hot, how are you going to make the difference in mobile commerce, a sector that is still finding its footing?
- The need for mobile multivariate testing
- Published: August 28, 2008
- By Kim Ann King
As Web marketers seek new ways to boost conversion rates and improve their mobile visitors' site experience, interest in mobile multivariate testing is on a feverish rise.
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