Tag: Lan

Total Results: 304

How new mobile devices affect the company’s efficiency

Published: August 25, 2010

By Michael Grossi

What role do mobile devices such as the iPhone, iPad, Android phones and BlackBerry play in the organization's business efficiency?

Comcast’s DailyCandy serves location-based alerts via Android app

Published: August 9, 2010

Comcast-owned women’s lifestyle news service DailyCandy is directing its New York fans to nearby shopping deals and events with a location-based alert system for the Android platform.

Sears breaks socially enhanced back-to-school mobile effort

Published: August 4, 2010

Sears, Roebuck and Co. is placing mobile social media at the center of a campaign targeting teens and tweens during the back-to-school shopping season.

Rapper Dizzee Rascal engages directly with fans using iPhone app

Published: July 22, 2010

British rapper Dizzee Rascal is interacting directly with fans and sharing photos, videos and songs using a social media application for the iPhone.

Voice plans significantly more profitable for carriers than data: Validas

Published: July 21, 2010

Voice plans generate more than three times as much revenue for carriers as data plans, according to a Validas report.

Would Verizon getting the iPhone be bad news for Google’s Android?

Published: July 12, 2010

If Apple were to bring the iPhone to Verizon Wireless after AT&T’s exclusivity agreement expires, it could send shockwaves throughout the mobile ecosystem.

Sony Pictures, HSN multichannel campaign blurs lines between marketing, commerce

Published: July 7, 2010

Sony Pictures and multichannel retailer HSN have formed a strategic marketing alliance for an ambitious multichannel campaign to support the studio's motion picture "Eat Pray Love."

FCC plans to unleash additional spectrum for mobile broadband

Published: June 22, 2010

The FCC announced a plan to increase value, use and investment in mobile satellite service bands with the goal of opening up more spectrum for mobile broadband.

Team RadioShack, LiveStrong generate revenue with ad-supported cycling app

Published: June 18, 2010

RadioShack and LiveStrong.com are promoting their brands with a new ad-supported mobile application focused on Lance Armstrong’s cycling group, Team RadioShack.

Traditional targeting and optimization does not work in mobile: MMF panel

Published: June 9, 2010

NEW YORK – Marketers can deliver contextual and relevant messages through location and behavorially targeted mobile advertising, according to a panel at the Mobile Marketing Forum.