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Tag: Lisa Murphy


Total Results: 3

Will iPad 2 lead to full-scale adoption of augmented reality?
Published: March 8, 2011
With Apple’s new iPad 2 hitting stores soon, brands will start to leverage the front- and rear-facing camera to create more augmented reality campaigns and games to enhance relationships with consumers, per industry experts.
Pepsi, Papa John’s kick off mobile augmented reality experience via Super Bowl sponsorship
Published: February 7, 2011
Pepsi and Papa John’s are sponsoring two mobile augmented reality experiences in USA Today, engaging readers with behind-the-scenes Super Bowl XLV footage.
Focus Features sponsors augmented reality social networking app
Published: November 13, 2009
Focus Features is using Metaio’s new Junaio augmented reality iPhone application to advertise films such as “9” and “Coraline.”
download the whitepaper!