Tag: LivingSocial

Total Results: 10

What are the three keys to effective mobile social marketing?

Published: November 15, 2011

With more consumers using their mobile devices to access social networks, brands need to start thinking differently in terms of their social media strategy.

Is the demand for mobile daily deals over?

Published: September 2, 2011

Consumers have an appetite for daily deals and businesses see the potential, but with the overwhelming amount of companies jumping on the mobile offers bandwagon, relevancy will be the key challenge in keeping the hype afloat.

Facebook, Microsoft, Twitter: News briefs

Published: August 4, 2011

News briefs: Facebook acquires digital book publisher to enable richer sharing; Microsoft could pay $70 million in Alcatel-Lucent patent case; Twitter revamps iPad experience with HTML5.

Watch out Groupon: Visa bets on mobile deals space

Published: April 22, 2011

Visa is delivering real-time discounts to mobile consumers when and where they shop, which means the financial services company is now competing with the likes of Groupon, LivingSocial, foursquare, Facebook and eBay.

What carriers can learn from Groupon and LivingSocial

Published: March 24, 2011

By Lara Albert

Carriers are missing a big opportunity: They already have existing relationships with businesses looking to promote offers to acquire new customers and consumers looking for great deals.

Local daily deals to rake in $3.9B by 2015: study

Published: March 7, 2011

Consumer spending on daily deal offers is expected to reach $3.9 billion by 2015 with Groupon and LivingSocial leading the way, according to BIA/Kelsey.

LivingSocial sued for allegedly misleading consumers

Published: February 18, 2011

LivingSocial is being sued by two Seattle residents that claim its mobile and online offers violate federal and state gift card laws and Washington’s Consumer Protection Act.

LivingSocial encourages email signups via mobile ads in Flixter app

Published: January 6, 2011

LivingSocial is pushing consumers to sign up for local deals and coupons via the Flixter smartphone application.

Mobile Commerce Daily - Universal Studios runs “Inglourious Basterds” mobile commerce ads

Published: December 10, 2009

Today in Mobile Commerce Daily: Universal Studios runs “Inglourious Basterds” mobile commerce ads and Money Mailer sets up SMS coupon campaign opt-ins on Web site.

Go viral to make apps sustainable business: digiday keynote

Published: August 13, 2009

NEW YORK - How can marketers leverage social media such as Facebook and other viral channels to engage and reengage consumers?