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Tag: Loopt Star


Total Results: 4

Mobile geo-social marketing allows for action-oriented, cost-per-acquisition metrics
Published: April 20, 2011
With growing excitement around the potential of geo-location, geo-social media and location-based services, large brands and local businesses alike have an opportunity to tap into the phenomenon to boost customer loyalty and sales.
Virgin America exec boasts 92pc coupon redemption rate for location-based mobile campaign
Published: November 5, 2010
NEW YORK – Executives from Virgin America and NBC Universal’s Bravo shared case studies of successful location-based mobile marketing campaigns during presentations at ad:tech.
Rock of Ages brings mobile rewards to Broadway
Published: September 27, 2010
Broadway show “Rock of Ages” is using mobile to capture New Yorkers and tourists alike as they walk through one of the most commercially-dizzying places in the world, Times Square.

Will Facebook Places revolutionize location-based mobile advertising?
Published: August 19, 2010
Facebook will make major waves in the mobile space with its location-based Places platform—if it is able to get it right.
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