Tag: Louis Gump

Total Results: 12

CNN debuts app for Android Honeycomb tablets

Published: February 28, 2011

CNN has launched a free, ad-supported application for Google’s Android Honeycomb tablet platform to further extend its digital reach.

CNN debuts election-themed apps for multiple mobile operating systems

Published: October 13, 2010

CNN is placing mobile at the center of its midterm election coverage plans with the launch of free apps for Android, BlackBerry and iPhone and iPod touch.

CNN Mobile TV debuts on AT&T, Flo TV

Published: March 15, 2010

Turner Broadcasting has expanded its partnership with mobile broadcast television company Flo TV Inc., a subsidiary of Qualcomm Inc., to bring consumers CNN Mobile programming.

Lexus, Walmart, JCPenney, Best Buy used mobile effectively during holidays: webinar

Published: January 28, 2010

Lexus, Walmart, JCPenney, Best Buy and Vicks are all brands that used the mobile channel effectively during the holiday season to increase consumer engagement and drive sales.

New CNN Mobile chief explains sustainability strategy, dual-revenue stream

Published: November 18, 2009

LOS ANGELES – A dual-revenue model comprising subscriber and advertiser fees form the backbone of CNN’s emphasis on sustainability for its mobile news channels.

Lexus, Chevron buy all ad inventory in CNN's new iPhone app

Published: September 29, 2009

Luxury auto brand Lexus and oil giant Chevron are the first sponsors of the new CNN application for the iPhone and iPod touch, with logo placement and banner ads from both brands.

Johnson & Johnson’s Zyrtec runs mobile banner campaign on app

Published: March 31, 2009

Johnson & Johnson's Zyrtec allergy brand is running expandable banner ads on The Weather Channel for iPhone 2.0, which is now ad-supported, but still free for consumers.

Home Depot, Weather Channel expand partnership to mobile

Published: March 2, 2009

The Weather Channel Interactive, in partnership with home improvement retailer Home Depot, launched an updated Weather.com section dedicated to DIY home improvement projects.

MSNBC, The Weather Channel partner with Transpera

Published: January 15, 2009

MSNBC and The Weather Channel have tapped Transpera to power video delivery and ad-insertion into the mobile video pages of these sites.

The Weather Channel launches Android app

Published: October 28, 2008

The Weather Channel Mobile has introduced an advanced mobile weather application for the Android platform.