Tag: Ludo Collin

Total Results: 2

Top mobile predictions for 2013

Published: December 7, 2012

Mobile has taken many strides this year and was incorporated heavily into brand marketing efforts. With new technologies such as augmented reality and mobile payments taking over, there is no doubt the medium will make an even bigger impact next year.

Simplicity is the backbone to mobile marketing

Published: September 4, 2012

Consumers are increasingly making their mobile devices the primary medium to consume content, opening up marketing opportunities to target a group of highly-engaged users. However, some marketers are forgetting that straight-forward and clear campaigns yield the strongest results.