Tag: MGM

Total Results: 8

MGM Resorts adds gaming element to M life Players Club loyalty app

Published: February 2, 2011

MGM Resorts International has added the Cleopatra iPhone slot game to its M life Players Club loyalty application for Apple’s iPhone, iPod touch and iPad.

MGM Resorts supports new loyalty program and sweepstakes with mobile

Published: January 13, 2011

MGM Resorts International is using the mobile medium to support the rollout of its loyalty rewards program M Life and has introduced a sweepstakes to coincide with the launch.

LG promotes self expression to teens using mobile

Published: September 9, 2009

LG and MGM are giving users the chance to gain a little time in the limelight by partnering to promote the remake of the 1980s cult classic film Fame via mobile.

MGM Grand reveals mobile strategy at MMF conference

Published: June 3, 2009

NEW YORK -- MGM Grand Hotel & Casino revealed its mobile strategy to attendees of the Mobile Marketing Association's Mobile Marketing Forum.

Acxiom adds Mobile Messenger functionality for coupon, SMS triggers

Published: March 17, 2009

Interactive marketing services giant Acxiom Corp. has formally introduced two new mobile marketing offerings as part of an increased emphasis on the mobile channel.

MGM Mirage debuts mobile marketing programs across properties

Published: March 11, 2009

Gaming giant MGM Mirage has thrown its full weight behind mobile marketing with opted-in offers for guests at six casino/hotel properties in Las Vegas and Detroit.

Orbitz runs James Bond mobile promo

Published: October 10, 2008

Online travel service Orbitz Worldwide has struck a partnership with the makers of the upcoming James Bond movie, "Quantum of Solace," as part of a renewed emphasis on mobile.

American Idol, MGM, Hard Rock tap MobileStorm

Published: June 19, 2008

American Idol, Las Vegas' MGM Grand Hotel and The Hard Rock Hotel and Casino are all using MobileStorm 4.0 to conduct their digital marketing campaigns.