Tag: MSNBC
Total Results: 19
Displaying: 1 - 10- MSNBC taps Mocean for mobile ad serving
- Published: May 5, 2011
- Leading news video site MSNBC.com is teaming up with Mocean Mobile in a multi-year mobile ad serving deal.
- Microsoft Advertising launches third-party mobile ad serving
- Published: September 10, 2010
- Microsoft Advertising is launching third-party ad serving for mobile in the U.S. to make the campaign management process more similar to online.
- History Channel drives viewership with multichannel campaign featuring mobile
- Published: May 5, 2010
- A&E Television Networks’ History Channel is featuring mobile as part of its multichannel advertising campaign to promote its new epic series “America: The Story of Us.”
- Hilton extends mobile strategy with 360-degree campaign
- Published: April 29, 2010
- Hilton Hotels is sponsoring MSNBC’s revamped mobile platform via display banners and cobranded rich-media ad units that are an extension of the brand’s mobile strategy.
- Boeing exclusively sponsors MSNBC’s new Meet the Press app
- Published: March 26, 2010
- MSNBC launched the “Meet the Press with David Gregory” application for the iPhone and iPod touch. Boeing bought out all the inventory to become the exclusive launch sponsor.
- How will the Comcast-NBC deal affect mobile?
- Published: December 8, 2009
- The $30 billion deal between General Electric and Comcast to bring NBC Universal under the cable operator’s control could have a significant effect on mobile content and media.
- Lexus rich-media ads within MSNBC iPhone app to drive interaction
- Published: October 7, 2009
- Lexus has launched a one-month long campaign within the MSNBC.com iPhone application, letting consumers interact and engage with the automaker’s HS Hybrid car model.
- The Weather Channel "Mobile Month" promotion brings in stellar results
- Published: August 18, 2009
- The Weather Channel Interactive's "Mobile Month" promotion yielded 28 percent higher mobile Web traffic during the mobile-centered campaign, breaking records for the site.
- Mobile video presents opportunities for marketers: Transpera
- Published: August 4, 2009
- Consumers are responding enthusiastically to the ease and convenience of consuming information and entertainment on their mobile devices, according to research by Transpera.
- Best Buy runs mobile ads in msnbc.com app
- Published: June 30, 2009
- Best Buy is now running mobile advertising within the brand new msnbc.com application for the iPhone and iPod touch.
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