Tag: Major League Baseball

Total Results: 18

MobiTV expands sports content

Published: May 12, 2009

After powering NCAA March Madness On Demand via the CBS Sports Mobile iPhone app, MobiTV has expanded its on-deck sports content.

New York Yankees run ad-supported SMS alerts

Published: March 27, 2009

The Yes Network, the official TV channel of MLB's New York Yankees, is running free-to-consumer, ad-supported SMS alerts.

MLB's Tickets.com to launch ProVenueMobile

Published: January 30, 2009

MLB's Tickets.com, a global provider of integrated ticketing services, is introducing ProVenueMobile, a client product offering that will let patrons buy tickets from their mobilized Web site.

MLB's Tickets.com, Thumbplay partner on mobile content

Published: October 1, 2008

MLB's Tickets.com has teamed up with mobile entertainment provider Thumbplay Inc. to offer music, videos, games and other content.

MLB.com reaches out to fans via mobile

Published: August 5, 2008

Major League Baseball's MLB.com is conducting various mobile initiatives in an effort to reach out to baseball fans.

New York Yankees' YES Network runs text-to-vote campaigns

Published: August 1, 2008

The YES Network is running text-to-vote campaigns during broadcasts of games featuring the NBA's New Jersey Nets and MLB's New York Yankees.

MLB, Washington Nationals use mobile to raise money for diabetic kids

Published: July 14, 2008

Major League Baseball and The Washington Nationals have launched a text-to-give campaign to raise money for the creation of a Diabetes Care Complex for the Children's National Medical Center.

A year from break out: Avenue A/Razorfish on mobile advertising

Published: March 5, 2008

A breakout year for mobile -- but not for mobile advertising. That's how the country's largest interactive agency put it in its recently released 2008 Digital Outlook Report.