Tag: Maria Mandel
Total Results: 4
- What does MMA CEO’s resignation mean for mobile marketing?
- Published: December 9, 2009
- The MMA announced that global president/CEO Mike Wehrs will resign effective Dec. 31 after having led the association for just one year. So where does this leave the industry?
- Mobile’s customer engagement outplays other channels: MMF panel
- Published: June 3, 2009
- NEW YORK -- Because mobile devices can sense touch, sound, motion and location, brands are finally realizing the opportunities that the channel brings.
- Brands increasing mobile spend despite economy: digiday panel
- Published: March 13, 2009
- NEW YORK - Panelists at yesterday's digiday: Mobile conference were bullish on the state of mobile marketing, despite the recession.
- Keep end-user experience in mind, Ogilvy exec at IAB Mobile
- Published: July 22, 2008
- NEW YORK -- The mobile marketing industry yesterday got a vote of confidence at the IAB Leadership Forum: Mobile event from one of the key interactive experts at WPP Group's Ogilvy advertising agency.













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